Exhibition Stand Design – How to Attract More Visitors to Your Stand
Miracle March 16, 2020 ArticleExhibition Stand Design – How to Attract More Visitors to Your Stand
Once you have your customers at the exhibition you still need them to notice your exhibition stand and come and engage with you. In our visual society, simple, eye catching designs and logos are what make the difference between top of mind recall two weeks later when it is time to buy, and “just another company.” With the right exhibition graphics, your company can draw them in and entice them to want to know more about the products and services which you are offering.
In the face to face environment of a trade show or public industry event where competitors are present, the more engaging an exhibition stand is, the less hard selling your salespeople will have to do. And the less hard selling, the better.
Your exhibition graphics need to be big, loud, simple and relevant. Make sure that your exhibition banner and promotional materials are all branded with your logo. That logo should be as big and as high as the event will allow and feature your slogan as well, or a reason to come over.
Give your prospective customers who visit your stand something engaging to do that relates to your brand. Once you have people at your table, having popular video games are fine if you have some other brand related activity to go alongside it, but it is better to have a video game created specifically for your brand. This is easier and less expensive than you might think (possibly done for free by a university student as an independent study project or internship assignment). Use the high scoreboard as an information gathering tool.
You might give away a Smartphone app relating to your brand. Having an app designed is also much easier and less expensive than you might think. At the very least, you should easily be able to gather content for a passive video, but everyone is doing that today. Engage your customer with an active assignment and make your exhibition stand the one that visitors are talking about.
The main objective of the exhibition is to make sales there and then. However, the next best thing would be to collect prospects contact information, including business address, telephone, email, contact person, company and position within the company. It is essential to send them away either with a promotional item relating to your brand or with an exclusive invite to a later event where you will give them a relevant promotional item.
Categories
Recent Posts
- The Impact of Adolescent Residential Treatment Centers for Mental Health on Long-Term Stability
- Empowering Health Through a Diabetes App
- Assortment Planning 2.0: Balancing Data Science with Merchant Intuition
- Corporate Shuttle Services: A Competitive Edge for Employee Satisfaction and Retention
- Find Your Inner Peace A Sahaja Guided Meditation
- Schlage Century Smart Home Security, Simplified
- Unlocking Online Success Simple Marketing Tips
- Simple Ragdoll Cat Grooming for Beginners
- Experience the Future with [Product Name]
- Dance Theatre of Harlem A Stunning New Production
Partner
ecommerce web design dubai
ecommerce website development dubai
ecommerce website dubai
ecommerce development in dubai
ecommerce development company dubai
ecommerce development company in dubai
ecommerce development dubai
ecommerce website development companies in dubai
ecommerce website development company in dubai
ecommerce website development in dubai
ecommerce website design company near me
ecommerce website design company dubai
ecommerce web development dubai
web ecommerce development
ecommerce website in uae
ecommerce website design dubai
ecommerce web design agency
Partner
app design Dubai
app developers in dubai
app development companies in dubai
app development dubai
application development dubai
app developers uae
app development companies in uae
app development uae
mobile App designer Dubai
mobile App Development Company Dubai
mobile app development company in dubai
mobile app development dubai
mobile application dubai
mobile app development company in uae
mobile app development uae
mobile application development uae
mobile app development company
Partner
Hire Opencart Developers
Hire Zend Developers
Hire VueJs Developers
Hire Symfony Developers
Hire CodeIgniter Developers
Hire ExpressJs Developers
Hire Xamarin Developers
Hire JQuery Developers
Hire NextJs Developers
Hire WooCommerce Developers
Hire ReactJs Developers
Hire NodeJs Developers
Hire Laravel Developers
Hire Magento Developers
Hire Flutter Developers
Hire Swift Developers
Hire Angular Developers
Hire WordPress Developers
Hire IOS Developers
Hire Java Developers
Hire PHP Developers
Hire Hybrid App Developers
Hire Android Developers
Hire UIUX Designers
Hire Native App Developers
Hire JavaScript Developers
Offshore Developers
Hire Graphic Designers
Hire Net Developers
Hire Web Designers