Gifts for the Exhibition Visitors
The concept of exhibitions is growing all over the world very fast. Earlier this concept was restricted to a few countries and regions but now it has spread widely. An exhibition or a trade show event is an ideal place where you can directly contact your existing clients and would be clients. At an exhibition you are sure that all the visitors are looking for your or similar product so you don’t need to fish out for the prospects. This means the success rate will be very high.
The main point is how you present yourself and draw the attention of the visitors. A very good exhibition display design is definitely very important factor to draw the attention of visitors. Display of huge LCD screens can also be a loud mode of attraction. Lot of exhibition design companies are offering consultancy these days.
The other good way to step ahead of your competitors is to offer free gifts to your prospect clients. Distributing free gifts is a very good way to attract target customers and would be clients. People always have an inclination towards free gifts and then it is your marketing skill how to convert a visit into a successful deal. The free gifts will surely help in increasing the foot fall at your exhibition booth. You can contact a good exhibition companies in India for latest gift ideas.
There is a wide variety if we talk about the exhibition gifts. The gifts can be pens, coffee mugs, t-shirts, coasters, folders, caps, bags, etc. Remember if you are offering free gifts it is often a head ache because it is also a possibility that you distribute the gifts and the return on investment is practically zero.
Every time you think about distributing a free gift in an exhibition or a trade show event, just spend some time on deciding one. Your gift should always be theme based and should be useful for the visitors. The gift should reflect the quality and class of services or products you provide.
For example if you are an IT based company it is better to gift a well designed mouse pad rather than a beer mug. Whatever gift you are offering, it should be designed and customized according to your company that is your company name, logo and color scheme should be a part of that gift.
You can also give the gift order as a part of your turnkey project to your exhibition design company. You will not be the only one to offer free gifts in an exhibition but all your competitors or most of your competitors will be doing so that’s why your gift should not be such that it gets mix up in the crowd and neither it should be too much in show off that the visitors hesitate in carrying it. The gifts should not carry the name of event because in case you are left with a few gifts you can use them in the next event.